Hello, I'm an Australian based in Los Angeles. I’m currently a Creative Director working on Apple at TBWA Media Arts Lab.

I pride myself on being a hybrid creative. The first 10 years of my career were spent honing my design chops within digital product, campaigns and all facets of bringing brands to life. I then shifted to focus solely on branding, working in the Branding Transformation team within R/GA.  

Previously R/GA NY, The Monkey's Sydney and Tribal DDB Sydney.

Clio, 2023
Brand & Corporate Identity:

Webby Award, 2023
Best Art Direction—Honoree

ACD, 2019

SILVER: Craft Online in Art Direction
Shortlisted: Illustration

Clios, 2019
Silver: Digital Design

AICP Awards, 2019
Shortlisted: Next Digital Experiences

One Design Show, 2019
Shortlisted: Digital Design
Shortlisted: Craft - Mobile UX + UI

Young Guns Awards, 2014
Silver: Best branded content campaign


Junior Faculty SVA, 2017-2019
Interactive Design and Communication 

©Bethany Kennedy 2021
Los Angeles, Calif.