Now What Campaign
The Brief          
Mailchimp in an All-in-One integrated Marketing platform. To showcase their various offerings Mailchimp needed a campaign that helped bring them top of mind from business owners. 

The Outcome          
The Now What Campaign shows business owners that Mailchimp has what they need, at any point in their marketing journey. We showcased real businesses that use Mailchimp and placed them in absurd environments, true to the Mailchimp brand. 

My Role          
Design and Art Direction

The Team           
CD (Visual): Lucia Orlandi
ACD (Copy): Rachel Wright
Design Director: Richard Smith
Design Director: Rachel Tervenski
Designer: Brigit Hickey

Photography by Juco

©Bethany Kennedy 2021
Los Angeles, Calif.